Masters at Design are web designers london who have been designing web sites for over a decade. The web has evolved rapidly in such a short space of time in line with technology and client expectations. As the web landscape has changed, so have the devices used to access the web. Whereas once we had to make do with dialup connection, today we have broadband. Whereas once we had to wait to go back to work or home to check our emails, today we use smart phones and tablets to access the internet. Changes in technology present both new challenges and new opportunities for web designers. When Apple introduced its new iPhone product, it paved the way for smart phones and opened the doors on a range of new devices for accessing the internet. This affected web designers in a number of ways: All of a sudden, download time became an issue once again; depending on the target audience, some web sites now have to be adaptable to significantly different screen resolutions which has made ‘responsive web design’ a very relevant term in the industry; there is now a whole new avenue for web designers to design and develop apps.